Vodafone's $18m Birthday Bash

1 July, 2009

Vodafone Fiji celebrates its 15th birthday this month having first launched its services in Fiji on 1st July 1994.  “To mark our 15th birthday, the company will be rolling out a number of promotional deals throughout the month of July to delight our customers”, said Mr Aslam Khan, the Managing Director of Vodafone.

Last year Vodafone gave away more than $14 million dollars in free talktime, mobile phones, cars and scholarships in the single biggest promotion ever. Customers are still talking about our promotions of last year.  Expectations from customers are something similar or bigger will be announced by Vodafone again this year. Let me assure our customers that we certainly have something big planned once again this year. Our customers will certainly not be disappointed”, said Mr Khan.

One of the birthday promotions unveiled yesterday gives Vodafone customers a chance to be part of a “snake and ladder” promotion.  The concept based on the popular snake and ladder board game will allow customer to win cash and other prizes from a prize pool valued at $140,000.  To enter this promotion, customers need to send a text stating the location of the closest Vodafone Retail Shop where they can go to play the game if selected. Once selected, the customers get three chances to roll a dice and win instant cash, 3G mobile phones and other great prizes.

Vodafone has also announced massive reduction on international call charges for the month of July. International calls to both mobiles or landline to most destinations around the world have been slashed to only 29 cents per minute.  The offer is valid for both post pay and prepaid customers. The promotion dubbed with the tagline “call international and talk like a local” is an exceptional offer and is sure to keep the international lines buzzing this month.

“There are more promotions lined up to celebrate our 15th birthday that will only benefit our customers.  These will be announced at an appropriate time during the course of the month.  The promotions are part of $18m birthday giveaway that is sure to keep our customers buzzing”, said Mr Khan

About Vodafone Fiji:
Vodafone Fiji Limited is part of Vodafone Group Plc, a leading mobile communications company with over 280 million proportionate customers worldwide. Vodafone Fiji which is a partnership with Amalgamated Telecom Holding Fiji provides mobile telecommunications services to over 650,000 Fiji customers. The global company has equity interests in 26 countries and partner networks in a further 33 countries, the largest global footprint.